I like this NY Times article about how going bankrupt might be the best thing for GM.
The authors point is that old people are the ones concerned with heritage and stability where young consumers don't care. If fact he suggests, young buyers might one day consider buying a GM car if the company owns up to past failures, puts it behind them, and restructures itself as something else for the future. His rationale is that today's youth are forgiving of failure and are actually in favor of brand reinvention - whether you're a start-up, consumer brand or a President. He points to Silicon Valley and the new entrepreneur spirit as evidence that failure is just a part of success today.
He also uses George Bush vs. Al Gore to reinforce his point here. The collapse of one by failing to admit mistakes and the success of the other by reinventing himself after a humiliating defeat.
The idea of failure leading to success reminds me of a great Jordan ad from years back.
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